About us

It all starts with family. GO Designs has been family-owned and operated for 15 years and counting. Based in El Paso, Texas - we've worked diligently to introduce high-end design and quality work to homes across the Southwest. Our family roots are what drive our approach to our clients, forming a personal commitment to creating spaces that not only showcase the beauty of the region, but also reflect the unique character while enhancing the lives of the families who inhabit them.

With a blend of innovative design and respect for Southwestern agriculture, we craft timeless landscapes through our exclusive design-build process. Each project is met with careful consideration and managed as though it were own (and it is).

As a family-owned business, we know our spaces are reflective of us; it's what makes a space a home and we recognize the important of personalization and comfort. Our values emphasize building relationships and creating environments that bring joy and togetherness to families.

Allow us the opportunity to bring your vision to life, to build a beautifully functional space that will last for generations to come.

Our team

At GO Designs, our team is driven by a shared passion for creating meaningful landscapes that enhance the lives of our clients and reflect the unique spirit of the Southwest. Led by award-winning designers and experienced architects, we combine decades of expertise in design, architecture, and sustainable construction. Every member of our team brings a distinct vision to each project, ensuring that every detail, from concept to completion, aligns with the client’s lifestyle and the character of the environment. Guided by creativity, precision, and an unwavering commitment to quality, we shape spaces that inspire, delight, and endure.

George Ocampo

Award Winning Creative Vision

George Ocampo, the founder and president of GO Designs Inc. in
El Paso, Texas, PHTA Member, brings 25 years of experience in design and construction. His expertise spans custom landscaping, outdoor/indoor living spaces, and pool design, with a strong emphasis on sustainability and Southwest-inspired aesthetics. Throughout his career, George has earned 38 national design awards, including 17 Master Pools Guild Designer Awards with his projects featured in various local and national publications that include USA Today, Houzz Pro, SuCasa, City Magazine & El Paso Inc.

Before establishing GO Designs in 2009, George worked as a designer for one of the largest custom pool builders in Plano, Texas where he received the most national design awards in the company’s history. His approach is deeply client-focused, aiming to transform visions into enduring, functional spaces that reflect the client’s lifestyle and the unique character of the environment.  

George’s commitment to quality is evident in GO Designs’ comprehensive design-build process, which integrates detailed planning, 3D modeling, and meticulous execution. This method ensures cohesive results that align with the client’s vision, providing a seamless transition from concept to completion.  

Clients consistently praise George and his team for their professionalism, attention to detail, and the ability to deliver high-quality, customized indoor/ outdoor spaces. Their projects often exceed expectations, combining aesthetic appeal with functionality and longevity.

Pete Lugo

Partner

Pete Lugo is owner of Vizterra, Certified Building Professional, PHTA Member & key member of the GO Designs team in El Paso, Texas, bringing over 10 years of experience in the pool, landscape, and construction industry. As a co-founder of the family-owned business alongside George and Lori Ocampo, Pete has played a significant role in the company’s growth and success. His responsibilities encompass project management, client communication, and overseeing the execution of various projects.  

Clients frequently commend Pete for his professionalism, attention to detail, and commitment to delivering high-quality results. His involvement ensures that projects are completed efficiently and meet the clients’ expectations .

Jorge Limon

Architect

Jorge is a bilingual architect with over 4+ years of experience in high-end custom residential design. He obtained his Associates in Architecture at EPCC in 2019, and then transferred to Texas Tech where he obtained his Bachelors of Science in Architecture in 2021.  During his school tenure, he interned at land surveying company, CAD Consulting Inc., for 3 years. Then, interned 2 years with locally known steel sculptor, Robert Davidoff. After graduation, he immediately began working for local high-end residential designer, Chad North (CGN Designs) for 3 years. Until he resigned in June 2024, to co-start his own design firm, FABRIC Design + Build LLC.

His wide range of interests consist of carpentry, metal fabrication, poetry,  photography, philosophy & psychology. Which helped him develop a keen eye in visual arts, craft and a well-rounded practical approach to architecture.His main search is for the spirit of place. To find the unique essence each project's site brings, along its qualities and disadvantages, and to not go against it, but to dance with it, groove with it. Architecture should first and foremost solve the problem, but the solution has to be poetically intimate with the site.

"Architecture should act as an auditorium that echoes the spirit of place."